Reviews
A well-written, well-argued book that makes a number of important contributions to the history of business and capitalism in antebellum America.
An intriguing, instructive history of the establishment and development of the life insurance industry that reveals a good deal about changing social and commercial conditions in antebellum America... Highly recommended.
Investing in Life: Insurance in Antebellum America is an exemplary piece of scholarship that upon publication immediately became the standard work in the field.
Informative... Murphy's account indicates that virtually every issue and problem faced by the modern life insurance industry was present at its beginnings two centuries ago.
This book makes a fine contribution to the study of the history of the insurance business.
A meticulous history of a significant but understudied event in the making of liberalism, the invention of life insurance.
Murphy has filled a gap in the historiography of American life insurance by mining the records of several companies that shaped the industry from 1830 through the Civil War... In pursuing her arguments, she discloses an impressive array of insights that shed light on American business and culture more generally.
In this sparkling volume, Sharon Ann Murphy makes an enormous contribution to scholarship in a wide range of fields... Murphy’s careful and close examination of life insurance as a new and vital safety valve for thousands of emerging middle-class households touches on just about every niche in the historical panorama... I highly recommend this wide-ranging and multifaceted survey of the rise of the life insurance sector, its customers, and its beneficiaries.
This under described state is the part of what makes Investing in Life so rewarding, but the book is carefully crafted enough to hold its own in any case.
A highly readable book detailing the rise of the American insurance industry up to and through the Civil War... Important and provocative.
A very thorough examination of the birth and growth of the life insurance industry in America from the early 1800s through the Civil War. The author's research is exceptional... In short, this excellent book provides a look at matters of life and death in the Civil War era that you may not have considered before.
Investing in Life represents absolutely first-rate research into the early history of the American life insurance industry. Murphy has dug deeply into corporate archives, the insurance and wider business press, metropolitan newspapers, and appellate legal opinions. The result is a deft reconstruction of the evolution of corporate strategies for marketing and organization, as well as the ambivalent popular responses to life insurance, especially among the urban middle class.
Book Details
Series Editor's Foreword
Acknowledgments
Introduction: New Risks in a Changing World
Part I: The Creation of an Industry
1. Understanding Mortality in Antebellum America: The Search for a Stable Business
Series Editor's Foreword
Acknowledgments
Introduction: New Risks in a Changing World
Part I: The Creation of an Industry
1. Understanding Mortality in Antebellum America: The Search for a Stable Business Model
2. Selecting Risks in an Anonymous World: The Development of the Agency System
3. Lying, Cheating, and Stealing versus The Court of Public Opinion: Preventing Moral Hazard and Insurance Fraud
4. The Public Interest in a Private Industry: Life Insurance and the Regulatory-Promotional State
Part II: Reaching Out to the Middle Class
5. Protecting Women and Children "in the hour of their distress": Targeting the Fears of an Emerging Middle Class
6. Targeting the Aspirations of an Emerging Middle Class: The Triumph of Mutual Life Insurance Companies
7. Securing Human Property: Slavery, Industrialization, and Urbanization in the Upper South
8. Acting "in defiance of Providence"? The Public Perception of Life Insurance
Part III: Cooperation, Competition, and the Quest for Stability
9. Seeking Stability in an Increasingly Competitive Industry: The Creation of the American Life Underwriters' Convention
10. Insuring Soldiers, Insuring Civilians: The Civil War as a Watershed for the Life Insurance Industry
11. The Perils of Success during the Postbellum Years
Conclusion: "Have you provided for your Family an Insuranceon your Life?"
Appendix
Notes
Essay on Sources
Index